Satan does not play fair

Coercion: Satan does not "play fair". He uses any and all means available to him. One particularly effective means of temptation is the pressure of circumstance. Fear, of loss, of embarrassment, of inconvenience, of injury, of unpopularity, of death, of anything in the face of which we feel fear, is a powerful tool in Satan's hands. By suggesting to us the terrors that may result from doing what is right (or abstaining from what is wrong), the devil is often able to manipulate us into sin and evil (and away from God's will: Rm.8:15; 2Tim.1:7; Heb.2:14-15).